SNEAK PEEK
Susan Tahir | April 20, 2014
A Couple of Sneak Peeks!
We’re working hard to get our first product to market, but we want to pause for a moment to give you two sneak peeks at the bag:
Sneak Peek #1: Please meet our Core Kit.
One of the many features our Field Testers love is the bag’s Core Kit. It’s a separate mini-compartment that can hold small items, such as earplugs and nutrition. Thanks to its solid construction, the Core Kit can easily hold fragile items, like your sunglasses.
It has two dividing walls, which can divide the bag to create two compartments or be removed if you want to place something large inside. The exterior has three mesh pockets for easy access to whatever you place there.
The Core Kit can be positioned horizontally or vertically, depending on your preference. Hold all your go-to items, and pack them the way that works best for you.
Sneak Peek #2: The S38A logo has been added to the bag.
Our Field Testers are giving us great feedback on the bag’s features and sleek design. As we announced in our last product update, we’re replacing the company logo with the product line name, S38A, on the outside of the bag.
Our company is named Story38 Alliance because so many endurance athletes have a story about why they race, and we're creating an alliance for all who do. The 38 represents the age of our founder when she decided to embark on this endeavor to design gear that truly supports fellow athletes and their stories.
S38A is an acronym for Story38Alliance and the name of our first product line. Since it’s the cornerstone of this company, we believed it should embody the company name and appear as the logo for each product in the line.
We hope you like the new look!
We’ll have more news soon, so stay tuned!
In the meantime, happy training and racing!
Your fellow athletes at Story38 Alliance